Imagine working in the Manhattan project outside Manhattan.

There's loads of stuff in physics with silly sounding names. quarks, anyons, etc.

What's the point of research if it can't gain attention, how many people really understood or even know about some space magic, before interstellar kind of managed to ELI5. Research is meant for everyone, and in today's world you bring attention to it with catchy names. I wonder if Google was named PageRank Algorithm runner, how many would've even used it.

If Gorilla upsets you, wait till you hear about Cummingtonite!